Can 'Blue-ocean' strategy reach the fortune at the bottom of the pyramid?

Well,that was a day worth marking in as noteworthy on my blog.It was a glimpse of the 'Strategy' lectures that we would be having in term two by Cliff Bowman..a subject which is very close to my heart.We had some very interactive discussions regarding the effects of synergy at different levels of an organization-corporate,business and functional due to acquisitions..the horizontal and vertical integration.We got introduced to various models of Strategy which would be dealt in details later on in the course.Sean Rickard came in with his session on 'Globalization'-the good and bad sides of it.The discussion generated some very strong arguments and counter arguments from the class consisting of people from diverse country,cultural and economic backgrounds.It really portrayed how much we had to learn from the diversities of our experiences and opinions we have brought into this course ...and indeed how truly globalized we were.The day was concluded with Joe Nillis' talk on 'Global Macroeconomics'-the various global drivers of change,globalization and free trade market.The evolving concept of 'Blue Ocean strategy' which I have read in the book by Kim and Mauborgne were discussed.So there lies 'fortune at the bottom of the pyramid' as Prahlad puts it...but have we exploited it well enough?